Thursday 15th was the launch date of the first ever Bourjois pop-up boutique, located within Beach Blanket Babylon in Shoreditch, London. Considering that I am located in London and Thursday happened to be my day off, I of course had to take myself along.
I was surprisingly the first person to arrive, and after grabbing a cup of hot choco, I was ready to get into full make up mode.
As you can see, products were laid out and there was definitely a Parisan vibe in the venue, although that may have been down to the hot pink Eiffel tower’s dotted around and little macaroons everywhere. Although I didn’t take enough pictures of the decor, you can see here that the studio also felt like a little sweet shop, with goodies in glass jars.
Lee Straford has come in before the event had opened and had taught the makeup artist/stylists hair styles to create if anybody wanted there hair done. It was really nice how they had the whole package when it comes to pampering for anyone who wanted a lift-me-up, they had hair, make up and nails.They also had a photoshoot area, with the charming Danny Higgins in charge who was extremly friendly, I think he was automatically entered into my good books when he taught me how to find the flash in my new camera! As I was already made up, I opted for just nails.
While choosing products, I was approached by a makeup artist called Alicia who helped me chose each and every product I picked up. She was absolutely fantastic, extremely patient with my indecisive nature and without doubt I would say that the highest point of the day was meeting someone as lovely as her. I also had a chat with Amy Williams who was one of the main creators behind the whole concept of the Bourjois Pop up Boutique, speaking to her was lovely and she informed me that it was her company (MCBX Experience) who created the event, and it was actually their first project. Considering that they had managed to get T4 to come shoot at the event with Jameela Jamil and their client was none other than Chanel’s sister brand Bourjois Paris, I would have to say it was a roaring success.
Now to my favourite part, products! We were given a goody bag that included the likes of Bourjois facial washes, an eyeshadow, lip balm, a mini lipgloss and such. But the best bit was definitely the up to 65% off RRP boutique, featuring all of their best selling products. The best deal was definitely any 4 items for £14 so I opted not to go too crazy and settled for 8 products. I probably would’ve gone for more if I hadn’t just come back from IMATS!
The items I knew without doubt I would HAVE to get was their blushes. Considering that Bourjois is the little sister of Chanel, this fact definitely comes across when you compare the blushes. Sometimes I really can’t see much of a difference between the two brand’s blushes as the only real difference seems to be packaging. I already had tried the Bourjois blushes before, but the formula had been changed (sometime in the last couple of years) and the pigmentation was really rich. Yay for me. I grabbed three, one being a bit more bronze which would be prefect for summer. I picked up shades 22, 32 and 92.
I also picked up a new eyeshadow from a range which is coming out soon called ‘Intense Extrait de Fard’ aka ‘the colour shot’ and apparently the shadow works really well when applied with a wet brush, something I’m yet to try. I went for a colour that was rather uncommon, and who can avoid sparkles (: The shade is 01.
I went for a mascara, but not an eyeliner as they aren’t that expensive to buy anyways so I wanted to make the most of the deal and save lots of pennies. I also picked up a nail polish in a lovely tiffany-ish blue, I was initially going to go for a navy blue however once it was applied to my nails I quickly changed my mind.
I really didnt think I would be picking up a foundation even though I had heard great things about the Bourjois Healthy Mix Serum foundation. For those who don’t know by now, I’m not a foundation wearer however I’m slowly considering it more for special occasions etc. I really didn’t expect to find a shade that suited me, however I was pleasantly surprised to find one that did. So of course, I picked it up. The shade was number 58.
The last product I picked up was a lipstick, because of course I had to. Lipsticks have quickly become my beauty obsession for the year of 2012. The colour I picked up was Sweet Kiss 17 and it felt rather moisturising when I swatched it and it was definitely a colour I didn’t have in my slowly growing collection.
I tried to sort of hit every beauty box when selecting my items, like cheeks, lips, eyes, face and nails. The only thing I’ve tried out so far is the nail polish, which was fast drying but needed three coats but I don’t mind too much as I it dried really quickly. I’m really glad I attended the event, even if it was just to meet some lovely people. But of course, the extreme discount helped too! I hope they have another next year or even one in September to mark the next London fashion week. A girl can’t have too many beauty items right?!